Auckland’s Premier Automation Agency for Predictable, Scalable Growth

Terms of Use

Last updated: 30 July 2025

These Terms of Use (“Terms”) govern the services provided by Leadica Limited (“Leadica”, “we”, “our”, or “us”) to its clients (“Client”, “you”). By engaging our services or using our platform, you agree to comply with and be bound by the following terms.

1. Acceptance of Terms

By accessing, browsing, or using our Website and Services, you acknowledge that you have read, understood, and agree to be legally bound by these Terms and our Privacy Policy. We reserve the right to modify these Terms at any time without prior notice. Your continued use of the Website and Services constitutes acceptance of any changes.

2. Overview of Services

Leadica offers services including:

  • Lead Generation (cold outreach, inbound marketing, digital campaigns)
  • AI Automation Services (AI Voice, SMS bots, workflow automation, CRM integration)
  • Marketing and Sales Funnel
  • Development

Unless otherwise agreed in writing, all services are subject to these Terms.

3. User Eligibility

Our Website and Services are intended for individuals aged 18 years or older. By using our Website and Services, you represent and warrant that you are at least 18 years of age. If you are under the age of majority in your jurisdiction, you should review these Terms with your parent or guardian to ensure they understand and agree to them.

4. Anti-Spam Policy

Leadica is committed to ethical and lawful marketing practices in line with Australian and New Zealand anti-spam legislation. We do not send unsolicited emails or SMS to consumers.

For business communications, we ensure we have at least deemed consent, meaning we only reach out to publicly available business contacts where there is a reasonable expectation of receiving relevant messages.

All our emails clearly identify us, provide accurate sender details, and include a simple, free opt-out option. If you wish to unsubscribe or believe you have received an unwanted message, contact us at hello@leadica.io, and we will remove you promptly.

5. Lead Generation Services – Additional Terms

5.1 Definition

“Lead Generation Services” refers to any activities undertaken by Leadica to attract, qualify, or deliver potential customer enquiries (“Leads”) to the Client. This includes, but is not limited to, email outreach, LinkedIn campaigns, paid advertising, landing page optimisation, and CRM setup.

5.2 Results Not Guaranteed

While we make every effort to help our clients achieve the best possible results, Leadica does not guarantee specific outcomes. Any testimonials or examples of results are not intended to represent or guarantee that anyone will achieve the same or similar results. Success in any business endeavour involves inherent risks, and your results may vary based on various factors, including your market, business model, and implementation of our strategies.

Leadica does not guarantee that any leads provided will convert to sales, revenue, or retained customers. Lead quality will vary based on market conditions, targeting, and other external factors.

5.3 Client Responsibilities

Clients are responsible for timely follow-up and qualification of leads provided, unless otherwise agreed. Leadica accepts no liability for missed opportunities due to inaction by the Client.

5.4 Use of Client Platforms and Branding

Where necessary, the Client authorises Leadica to use its brand, domains, email addresses, LinkedIn profiles, or ad accounts to carry out campaigns.

5.5 Compliance

Clients are responsible for ensuring that contact lists, target criteria, and campaign data comply with relevant laws including but not limited to GDPR, CAN-SPAM, and New Zealand’s UEM Act.

5.6 No Exclusivity or Volume Commitments

Unless otherwise agreed, Leadica does not offer territory exclusivity or minimum lead volumes. Lead delivery may fluctuate based on budget, platform performance, and seasonality.

5.7 Reporting and Delivery

Leadica will deliver leads through the agreed method. Any discrepancies must be raised within 5 business days of delivery.

6. AI Automation Services – Additional Terms

6.1 Definition

“AI Automation Services” includes implementation or configuration of workflows, voice agents, SMS bots, chatbots, or AI-driven tools provided by Leadica or its technology partners.

6.2 Limitations of AI

AI-generated outputs may be inaccurate, incomplete, or inappropriate in some contexts. Leadica does not guarantee the accuracy or suitability of AI responses.

6.3 Client Responsibility

Clients are responsible for providing clear, accurate, and lawful inputs used to configure AI tools. Clients must test and approve messaging before deployment.

6.4 Third-Party Tools

AI features may rely on third-party platforms (e.g. OpenAI, CRM app, Twilio). Leadica is not liable for changes, outages, or behaviour of these services.

6.5 Data Privacy

AI interactions may involve temporary data processing through secure APIs. Unless stated otherwise, Leadica does not store customer message content. Sensitive or regulated data should not be shared via AI workflows.

6.6 Liability Limitation

Leadica is not liable for damages resulting from AI errors, missed leads, or automation failures unless caused by gross negligence.

7. Fees and Payment

7.1 Terms

Fees are set out in the proposal or agreement. Payment terms are typically 7 days unless otherwise stated.

7.2 Deposits and Milestones

Project commencement may require a deposit. Ongoing work may be tied to milestones or recurring billing cycles.

7.3 Late Payments

Overdue invoices may result in service pause or termination. A late fee may apply. Leadica reserves the right to charge interest on overdue amounts at 2% per month, compounded monthly.

8. Intellectual Property

All content, workflows, strategies, and automations developed by Leadica remain the intellectual property of Leadica unless expressly assigned in writing. Clients receive a non-transferable, non-exclusive licence to use the deliverables for their own internal business purposes only.

9. Confidentiality

Both parties agree to treat all confidential information received in connection with the services as strictly confidential and not disclose it to third parties without prior written consent, unless required by law.

10. Termination

Unless otherwise stated in the proposal or service agreement, a minimum of 30 days’ written notice is required to terminate any Leadica service plan. During the notice period, the Client agrees to continue payment under the standard plan terms. Leadica may terminate the engagement immediately for material breach or non-payment.
Upon termination, all outstanding payments become immediately due. Any remaining deliverables or data transfers will be completed only after final payment is received.

11. Liability

To the fullest extent permitted by law, Leadica shall not be liable for any indirect, incidental, punitive, or consequential damages arising out of or relating to the services.

Leadica’s total aggregate liability under these Terms shall not exceed the total fees paid by the Client to Leadica in the six (6) months preceding the event giving rise to the claim.

12. Governing Law and Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of New Zealand. Any disputes arising under or in connection with these Terms shall be submitted to the exclusive jurisdiction of the New Zealand courts.

13. Indemnification

You agree to indemnify, defend, and hold harmless Leadica and its affiliates, officers, agents, employees, and partners from and against any claims, liabilities, damages, losses, and expenses, including without limitation reasonable legal and accounting fees, arising out of or in any way connected with your access to or use of the Website or Services, or your violation of these Terms.

14. Updates to Terms

Leadica reserves the right to update these Terms at any time. The most current version will always be available at leadica.io/terms-of-use. Continued use of our services constitutes acceptance of the updated Terms.
If you have questions or require a tailored agreement, please contact hello@leadica.io.

15. Contact information

Leadica Limited
Level 1, 285 Parnell Road
Parnell, Auckland 1052
New Zealand
Email: hello@leadica.io
Phone: +64 9 309 5050

By using our Website and Services, you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy.