Case Study — Safety Vests

    Customised orders configured by the customer, not the sales team

    A smart design app lets customers configure and visualise their vests, capture artwork and print requirements, and pass a complete specification into the ordering process.

    Ecommerce & supply
    High-visibility safety workwear in an operations and supply setting
    At a glance
    Client

    Safety Vests

    Industry

    Ecommerce and supply

    Challenge

    Back-and-forth on artwork and print specs

    Solution

    Smart vest design and configuration app

    Outcome

    Simpler buying, clearer production instructions

    Drag
    Ordering customised safety vests involved too much back-and-forth around garment choice, artwork, print placement and production requirements.
    System
    A smart vest design app lets customers configure and visualise their order, capture design and print requirements, and pass the completed specification into the ordering process.
    Return
    A simpler buying experience, clearer production instructions and less manual admin between customer, sales and fulfilment.
    01 — The Challenge

    Every custom order started a conversation

    Ordering customised safety vests involved too much back-and-forth. Garment choice, artwork, print placement and production requirements were all agreed by email and phone, which slowed quoting, introduced errors and put a manual load on the sales team for every single order.

    01

    Specifications agreed by email

    Artwork and print placement were confirmed in long threads rather than captured once, properly.

    02

    Errors reached production

    Ambiguous instructions meant reprints, delays and avoidable cost between sales and fulfilment.

    03

    Sales time spent on admin

    Each order required manual handling before it could even be priced.

    02 — What We Built

    Let the customer build the spec

    We built a smart vest design app so customers configure and visualise exactly what they're ordering — and the completed specification flows straight into the ordering process.

    01

    Visual configuration

    Customers choose garment, colour and print placement and see the result as they build it.

    02

    Artwork capture built in

    Design and print requirements are captured at source, in the right format.

    03

    Spec passes to ordering

    The finished configuration becomes the production instruction — no re-keying.

    04

    Less manual handling

    Sales and fulfilment work from one clear record rather than an email trail.

    The Commercial Impact

    Simpler to buy, simpler to produce

    A simpler buying experience for customers, clearer production instructions for the workshop, and materially less manual admin between customer, sales and fulfilment.

    03 — Why This Matters

    Why this matters for made-to-order businesses

    When a product is configured rather than picked off a shelf, the ordering experience is the bottleneck. Move the specification to the customer and you shorten the sale and clean up production at the same time.

    01

    Configuration reduces quoting time

    A complete spec can be priced immediately instead of chased.

    02

    Clarity reduces rework

    Production works from what the customer actually approved.

    03

    Self-service scales

    Order volume can grow without adding proportional sales admin.

    Where Leadica Fits

    Related capabilities

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