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    Response in seconds24/7lead captureQuotes triggered automaticallyFollow-up never missedAI-qualified opportunitiesReal-timepipeline visibilityRevenue attributionFasterquoting
    Growth Marketing · Automation · AI

    Make Growth
    Inevitable.

    Leadica helps established businesses generate more opportunities, follow them up faster, automate the work behind growth, and turn more of the right leads into revenue.

    60+Businesses supported
    10yrIn market, NZ & Australia
    12 secAverage lead response time
    AvailabilityTaking on new clients this quarterTell us what you want to grow and we will map the first system.
    EnquiryForm, call or ad click
    AI responseAnswered in seconds
    CRMRouted and owned
    QuotePriced from your rules
    Follow-upRuns without chasing
    WonTied back to revenue
    WHERE MARKETING BECOMES REVENUE

    Marketing creates opportunity.The right follow-through turns more of it into revenue.

    Leadica connects growth marketing with the systems behind sales and service – so generating demand and improving how the business works happen together.

    01

    GROWTH MARKETING

    Create more of the right opportunities.

    Websites, Google Ads, SEO, outbound and campaigns create demand, generate leads and bring more of the right opportunities into the business.

    02

    BUSINESS OPTIMISATION

    Turn more opportunity into growth.

    AI, automation, CRM, nurturing, quoting and follow-up help your team respond faster, convert more opportunities and spend less time on repetitive work.

    The Optimised Business

    The Six Pillars.

    Six performance areas where growth is created or lost — the framework at the heart of our book, Make Growth Inevitable.

    More leads will not rescue a business that cannot handle the leads it already has. Before spending more on demand, we look at where opportunity is leaking — slow response, thin follow-up, quotes that stall — then build a system that captures, responds, nurtures and reactivates with discipline.

    What we improve

    • Growth marketing
    • Lead generation
    • CRM & speed-to-lead
    • Nurture & reactivation

    More qualified conversations. More opportunities converted.

    Learn more
    What we build

    Practical tools. Built around your business.

    Real deliverables, built and run for you – connected to the tools you already use.

    01

    Lead Generation

    Qualified enquiries from Google, Meta, SEO and outbound, tracked to pipeline.

    02

    Google & Meta Ads

    Campaigns managed against booked conversations and revenue, not clicks.

    03

    Websites & Landing Pages

    Fast sites built to generate enquiries and feed straight into your CRM.

    04

    AI Voice Agents

    Answer, qualify and book calls 24/7 so no good enquiry sits waiting.

    05

    Custom Quote Systems

    Turn enquiries into accurate quotes in minutes using your own pricing rules.

    06

    CRM & Sales Automation

    One pipeline with routing, reminders and follow-up that keeps deals moving.

    07

    Email & SMS Automation

    Nurture, reminders and reactivation that run every time without chasing.

    08

    AI Chat & Customer Service

    Answer questions instantly and hand the right ones to the right person.

    09

    Business Workflow Automation

    Remove double entry, handover delays and admin quietly slowing the team.

    10

    Dashboards & Reporting

    Lead source, conversion, pipeline value and performance in one view.

    Business Intel

    See the business clearly. Know what to fix next.

    Most agencies hand you a monthly PDF and hope you read it. Leadica gives every client a living system that finds where value is leaking, tells you exactly what to fix, and proves whether it worked. This isn't a generic dashboard we resell, it's the same intelligence layer we use to run your account, opened up for you.

    Opportunity Intelligence screen showing counts for Quick Wins (2), Strategic Builds (1), Hygiene Fixes (2) and Avoid / Reconsider (1), then a Leadica Opportunity Matrix with two Quick Wins — a quote follow-up workflow worth $9,000 to $16,000 per month at low effort owned by Dana Whitfield, and a dormant lead reactivation programme worth $6,000 to $11,500 per month at medium effort owned by the sales lead — each with a confidence rating and recommended next step.
    Proof in the real world

    Better systems. Real businesses. Commercial returns.

    How established businesses turned better systems into measurable improvement.

    01
    Westhaven Marina, Auckland — launches and motor boats moored with the city skyline and Sky Tower behind

    Marine Detailing Co

    Marine services · Auckland
    Drag
    Founder-dependent enquiry and quoting created delays and made growth harder to scale.
    System
    Connected enquiry response, CRM and a Fergus-linked quoting workflow.
    Return
    Faster response, cleaner quoting and less founder admin.
    Read the case study
    02
    Team working across laptops and screens in a modern agency workspace

    AtomicSam

    Project & job management · Agencies and professional services
    Drag
    Project workflows were taking days and no longer matched how agencies actually worked.
    System
    AtomicSam was redesigned around the way agencies plan, track and move project work from job to invoice.
    Return
    Key project workflows moved from days to hours, with clearer control over work in progress.
    Read the case study
    03
    High-visibility safety workwear in an operations and supply setting

    Safety Vests

    Ecommerce & supply
    Drag
    Ordering customised safety vests involved too much back-and-forth around garment choice, artwork, print placement and production requirements.
    System
    A smart vest design app lets customers configure and visualise their order, capture design and print requirements, and pass the completed specification into the ordering process.
    Return
    A simpler buying experience, clearer production instructions and less manual admin between customer, sales and fulfilment.
    Read the case study
    04
    Roof restoration and coating work on a large commercial building

    Tectum Systems

    Roof coating & restoration
    Drag
    Preparing roof-sealant quotes required manual property research, roof measurement and repetitive calculation.
    System
    A quoting workflow uses property and Google Maps data to calculate roof areas and prepare estimates for Tectum's spray-applied roof sealant system.
    Return
    Faster, more consistent quote preparation with less manual measurement and calculation.
    Read the case study
    05
    Reporting dashboard showing lead source and pipeline performance

    Marble Insurance

    Insurance
    Drag
    Paid leads and follow-up needed stronger visibility from source through to policy.
    System
    CRM pipelines, follow-up automation and improved lead-source tracking.
    Return
    Better visibility over lead quality, follow-up and commercial performance.
    Read the case study
    06
    DCA Façade website homepage showing a curved red-and-grey architectural façade hero image, product tiles for Rieder GRC concrete and Oko skins, and a LinkedIn post about the Yarrila Place project in Coffs Harbour

    DCA Façade

    Building & construction materials · Australia
    Drag
    A dated website buried DCA's product range and gave architects no easy way to specify or evaluate systems.
    System
    A rebuilt site with a full product catalogue, technical resources for architects, project case studies and marketing automation.
    Return
    46% more enquiries and a 115% lift in engagement.
    Read the case study
    07
    Wild Poppies online store product page for a classic white bouquet with wrapping and size options, customer reviews, and a Rewards loyalty programme landing page below

    Wild Poppies

    Ecommerce · Flowers & gifts, New Zealand
    Drag
    The online store made it too hard for customers to send flowers and gifts, capping revenue and repeat purchases.
    System
    A faster checkout, expanded Google Ads across NZ, Australia and the UK, SEO, weekly email marketing and a loyalty programme.
    Return
    198% revenue growth in 18 months and a 65% drop in Google Ads cost per acquisition.
    Read the case study
    08
    Endace 'Dive Deeper. See Clearer.' campaign landing page with an underwater diver image, partner logos including Cisco and Splunk, an embedded video, plus matching display ad banners

    Endace Technologies

    Network technology · Global (USA & Canada focus)
    Drag
    Reaching IT decision-makers in government, military and airport sectors needed sharper targeting than generic campaigns could deliver.
    System
    Global Google Ads and LinkedIn campaigns targeting IT professionals, with conversion-optimised landing pages and A/B testing.
    Return
    220% more leads in 6 months and a 40% lower cost per lead.
    Read the case study
    09
    Raven Products website showing a 'Raven Door Seals for Professionals' hero over a glass-partitioned office, alongside an RSS-001 weather and energy sealing system product page with compliance icons and a technical 3D component render

    Raven Products

    Industrial manufacturing · Australia
    Drag
    Raven's complex product range and specifications overwhelmed standard ecommerce platforms and confused buyers.
    System
    A custom product platform (Leadica's Centra, built in Laravel) with complex filtering, account logins and file approval.
    Return
    181% more site users and a 408% jump in engagement time, in the first 90 days.
    Read the case study
    10
    Finance Now website on desktop and mobile with a 'Make It Happen with a Personal Loan' hero of a laughing couple, an Apply Now call to action, and a loan repayment calculator showing weekly and monthly repayments

    Finance Now

    Consumer finance · New Zealand
    Drag
    Applying for a loan online had too much friction, and the site wasn't converting the traffic it attracted.
    System
    SEO-optimised landing pages, conversion rate optimisation and performance tracking with heatmaps and session recordings.
    Return
    42% more click-throughs to loan applications and a 26% lower bounce rate, in the first 30 days.
    Read the case study
    11
    Honda ecommerce site with a rider finance hero of a motocross bike, a marine outboard product view with 360-degree spin and store stock finder, and a generator power-usage calculator with product pricing

    Blue Wing Honda

    Multi-brand ecommerce · Honda Motorbikes, Marine & Outdoor
    Drag
    Three separate product lines needed one platform that could keep specifications and stock in sync without tripling the admin.
    System
    A Magento multi-site platform with Leadica's custom Centra product manager, integrated with the client's ERP and Pardot.
    Return
    42% more organic search traffic and a 50% cut in product update time.
    Read the case study
    Business owner checking his phone in a modern workplace
    Who we work best with

    Leadica is built for established businesses ready to grow – and improve how they operate.

    • 01You sell a service, expertise or high-value product
    • 02Every new client has meaningful commercial value
    • 03You want a steadier flow of qualified opportunities
    • 04You want faster follow-up, faster quoting and less admin
    • 05You are ready to improve the systems behind growth
    Get Your Growth Plan
    Common questions

    Before you talk to us.

    Straight answers on scope, systems, cost and where the work usually starts.

    Yes. Growth marketing is half of what we do – websites, Google Ads, SEO, outbound and campaigns to bring more of the right opportunities in. The other half is the systems behind them: CRM, follow-up, quoting, automation and reporting.

    Why Leadica, not another agency

    Let's Make Growth Inevitable.

    Most agencies sell hours and call it strategy. We build the systems, watch the numbers, and tell you exactly what's working, what's leaking and what to fix next – using the same intelligence layer we run our own growth on. Book a call and you'll leave with a clear, priced plan. Not a pitch.

    • A plan, not a pitch
    • Real numbers, not vibes
    • The same system we run our own growth on
    Get Your Growth Plan

    Free 30-minute Growth Plan call. No hard sell.