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    Leadica Press
    01
    A Field Guide
    The
    Optimised
    Business
    Making growth easier, smarter and more profitable in the age of AI & automation.
    Framework
    Six Pillars · ROHE
    NZ / AU
    The Book · From Leadica

    The Optimised Business

    Making growth easier, smarter and more profitable in the age of AI and automation.

    Most businesses aren’t held back by a lack of effort — they’re held back by drag: the friction, rework and repeated admin that quietly destroys the return on their team’s work. The Optimised Business introduces Return on Human Effort (ROHE) and the Six Pillars framework — a practical map for finding where growth is created or lost, and building the systems, automation and AI that make growth inevitable.

    $30
    Paperback & digital · Ships in NZ & AU
    Buy Now — $30 See the framework in action
    Inside the book

    The Six Pillars of the Optimised Business.

    A department chart tells you who is responsible. The Six Pillars tell you where growth, profit and effort are actually won or lost.

    01
    Win More Customers
    02
    Deliver Better
    03
    Delight Customers
    04
    Run Leaner
    05
    Make Better Decisions
    06
    Empower Every Employee
    Put it to workThe six pillars method →Opportunity library →24-point review checklist →
    Who it’s for

    Owners and operators who know their systems are creating drag — and want a straight answer for what to do about it.

    • Practical framework, not theory or fluff
    • Real examples from NZ & AU businesses
    • Introduces Return on Human Effort (ROHE)
    • Read it in an evening, apply it the next day
    Get your copy

    Read it. Apply it. Watch the drag come out.

    Buy Now — $30 Ships in NZ & AU · Digital available